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Film Raider
Monday, October 07, 2002

Rants - Trailers

Belated kudos going out to the folks at New Line for the way they handled the posting of the next Lord Of The Rings trailer on the net. Unlike so many in Hollywood (this means you Paramount), it is clear that New Line seems to get how their audience uses the Internet. It’s nice to see that unlike Paramount, New Line doesn’t have a problem with fans downloading a copy of their trailers for further viewing. Or maybe New Line just has a brighter staff than Paramount, and they realize that if a trailer gets seen by more people it will likely mean a bigger haul at the box office for that movie. Hope the bozos at Paramount responsible for the latest Star Trek trailer wake up soon and smell that pot of coffee.

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